Identity redesign for a Windsor based nursery, which included stationery, brochure, member pack —uniform, bag, info folder— and website. The brief was to redesign their identity with the aim to make it more friendly and baby(ish). It was mandatory that the monkey was kept as part of the logo plus collateral, since it was their mascot.
I designed Marvin – the little monkey – as the new mascot for the nursery, now looking more baby-like. Marvin was illustrated doing several different activities similar to what babies and toddlers do. These illustrations were used across the other brand materials.
